Current WORK IN NEW MEDIA (2019-Present)
Manager & Business Partner: Filmmaker/YouTuber Matti Haapoja (1.2M subs)
Facilitate brand deals, develop and execute on physical/digital products, and manage business operationsManager: Outdoor YouTuber Dan Becker (504K subs)
Facilitate brand deals, manage monetization efforts, course execution.Manager: Filmmaker/YouTuber Danny Gevirtz (357K subs)
Facilitate brand deals, manage monetization efforts, produce short-films and feature filmsCo-Founder: The Mentor Company. Invite Only.
One-on-one strategic planning, business, and brand identity management of High-Impact YouTubers
Facilitating $4.5M+ in brand deals, $2M+ in product sales, and other monetization efforts.Co-Founder: Human Video Co
Six-figure ARR digital products company for creators and filmmakersCo-Founder: Not Me Only Streetwear
Scandinavian Inspired Streetwear brand, a Matti Haapoja ProjectProducer: I Think I’m Sick (Award-Winning Feature Film)
Raised $350,000+ Capital Investments within Creator Economy via Brand Sponsorships, Creator Investors, and Creator Community. Bypassing “Hollywood”. Executed the Self-Distribution via Website and Aggregators. Won 8 Film Festival Awards in 11 Nominations from 9 Film Festivals.
Past Work (2003-2019)
Director of eLearning Operations at FCS International.
Launched a first-to-market eLearning program for front-line healthcare staff.
Grew from 0 to 26,000+ users and 300+ healthcare facilities across Canada.
Partnered with provincial organizations, nationwide healthcare vendors, and Fortune 500 companies.Director of Operations at C4 Church.
Oversaw the execution of $2M budget in a non-profit setting.
Designed foundational operational systems, implemented new technology, and facilitated strategic planning cycles with change management as attendance, donations, and locations grew.Course Instructor for “Introduction to Marketing” at Tyndale University.
For Tyndale University’s Business ProgramTyler Wells Dev & Consulting.
eCommerce, Website Design, Digital Product Implementation, Publishing, Brand PlanningPartner of Wells & McCoy.
A boutique marketing agency that developed print and digital marketing materials for brands and agencies in the Greater Toronto Area.Had #3 Google-Ranked Martin Brodeur (NHL Goalie) Website in Highschool
An ode to my goalie hero back in the early internet.
My start in the online brand-building and eCommerce world.
Education
Graduated Ryerson University with a Bachelor of Commerce.
Majored in Marketing Management
Minored in Business LawIn-Progress on a Master of Theological Studies at the University of Toronto.
Understanding of ancient holistic wisdom in the present-day contextSecond City Toronto Stand Up Comedy Class Completion
I mean, just as impressive as a Bachelor of Commerce, right?